Surgence Labs · Growth Marketing
One embedded growth team runs your creators, community, content and search, and reports weekly on funded users, trading volume and TVL. 200+ clients and $300M+ in client revenue since 2022.
Trusted By
Teams and ecosystems Surgence has worked with.
Client case studies
Four crypto marketing programs across gaming, perpetuals, stablecoins and DeFi. Each case gives the constraint, what Surgence ran and the result.
Selected from 200+ clients since 2022
Active case · 01 / 04
Constraint
Jupiter had limited reach into collector and whale communities, a $250,000 pack pool, a runway measured in days and a $15,000 activation budget.
What we ran
We brought the buyers Jupiter couldn't reach: 80+ trading, alpha and TCG communities, each posting its own alpha call and competing on volume, plus 300 to 500 creators raiding the launch.
$25M+
Sales in two weeks
100K+
Packs opened
“We had days, not weeks, and a small budget. Surgence brought in the collectors, trading communities and creators we couldn't reach ourselves, and the first two weeks went well past what we planned for.”Read the full case study
See every client program
Case studies across DeFi, perp DEXs, prediction markets, L1s, gaming, wallets, consumer apps and Web2 brands.
The growth offering
Choose the program for your next milestone. Build it with the services your team needs.
Explore the servicesOne embedded team across the growth channels that matter.
Strategy, creators, social and community, search, and earned media, sequenced against one roadmap and a shared KPI framework.
Explore the full programTeams with a dated TGE and demand not yet built.
The pre-TGE narrative, creator and community campaigns, the points or airdrop mechanic, and the 30 days after launch when most projects go quiet.
Explore this programTeams whose incentive spend buys deposits that leave the week after.
Points mechanics weighted so that the actions which earn are the actions that grow the number you care about, with tiers and badges that hold users through the gap between deposit and distribution.
Explore this programTeams shipping a product to an audience that does not exist yet.
Positioning, the launch sequence, creator and press timed to the same date, and the conversion path from announcement to first transaction.
Explore this programEight disciplines. Start with the constraint you need to solve, or bring them together in one growth program.
Service / 01
Teams with no plan for the next 90 days.
We audit the market, narrative, funnel, and current channel performance to find the actual constraint, then build the KPI tree and the launch sequence around it.
Service / 02
Teams buying posts that do not convert.
We recruit creators who use the product, and for trading products creators who trade in public. They post themselves, you approve every name and rate, and they are paid after delivery. We brief them, track results by creator code and rebook the performers. Clipper networks and ambassador programs run alongside.
Service / 03
Teams whose Telegram has gone quiet and whose posts are getting forty likes.
Daily posting, quest and campaign mechanics, moderation across time zones, and the product loops that give people a reason to come back and a reason to bring someone with them.
Service / 04
Teams whose growth stops the moment the campaign budget does.
Outreach to partner protocols, communities and trading channels, partnerships and collaborations outreach, affiliate and ambassador onboarding, and the share cards and referral loops that make one user recruit the next.
Service / 05
Teams that do not come up when someone searches the category, or asks an AI about it.
SEO, generative engine optimisation, authority backlinks, and Reddit. The channel that keeps delivering after the campaign budget stops.
Service / 06
Teams that need third-party credibility before an exchange or an institution takes them seriously.
Launch releases, interviews, op-eds and regional press timed to your milestone, with an ongoing earned media program. Placements at cost.
Service / 07
Teams spending on ads that cannot be tied to a wallet.
We build the tracking before the first campaign goes live, buy on the networks that accept crypto creative, and report results down to the funded wallet.
Service / 08
Teams whose campaigns send traffic to pages that do not convert and products that nobody shares.
Our developers design and ship the landing pages, waitlist and referral funnels, and viral share apps behind your campaigns. ORBT's DeFi Score card was shared 70,000+ times, and ETHGas's Gas ID card was posted by 2,000+ KOLs with zero paid spend.
How we work
One package in three steps. A short onboarding sprint, then one embedded team running your growth every week, reporting on the numbers that matter to your business.
01 · Onboarding Sprint
One to two weeks
We audit your product, market and channels, agree the goals, set up tracking, and put the first creator and community campaigns live.
02 · Embedded Team
Every week
One team of specialists runs creators, community, content, search and paid, and builds the landing pages, funnels and viral apps, on one roadmap inside your channels every day.
03 · Weekly Report
Every week
Every week you see new funded users, trading volume, TVL and mindshare, what worked, and what we change next.
Growth spend, such as creator fees and prize pools, sits on top and is approved by you.
Client updates
Campaign results and launches from Surgence Labs client programs.
Video case study
One embedded team of 40+ specialists, headquartered in Dubai, with team members on the ground in Dubai, Bangkok, Singapore, Seoul and New York and working with clients worldwide. Strategy, content, creators, community, paid and design run on one roadmap.
The team
Client visit
Content production
Seoul
Event coverage
Binance x BlockTalk panel40+
Specialists
200+
Clients since 2022
$300M+
Client revenue
3,000+
Vetted creators and KOLs
5
Cities with team on the ground
Dubai
Headquarters
Co-Founder and CEO
Leads new business, pricing, and senior client relationships. Previously Neara and Deloitte.
TOKEN2049 Dubai · 2:02
Go behind the scenes with Julian Stafford (co-founder) as Surgence Labs kicks off TOKEN2049 Dubai with its Midnight Mixer, co-hosted with partners including Incentiv, Boost and Alphabot.
Three products our team designed, built and runs alongside our client work.
The home of trading competitions, bonuses and rewards. Every live campaign across exchanges, DEXs, brokers and prop firms, checked against the official source.
Retention built on what your users do. OnchainSuite turns wallet activity into automated, multi-channel messages that bring users back.
AI outreach that books you sales meetings. Onbook finds companies with a reason to hear from you and writes from your own LinkedIn, X and email.
Get started
The call takes 30 minutes and costs nothing. We go through your market story and funnel and say what we would run first, and you leave with a written GTM gap analysis whether or not we work together.
FAQ
Fit, measurement, process, and cost, answered before a proposal is written.
Surgence works best for teams with a real product, a launch or growth window inside 90 days, and a budget for integrated execution. Earlier teams can use the GTM guide to build the runway before engaging an operating team.
We measure funded users, trading activity, TVL and revenue. Goals are agreed with you at kickoff and reported weekly. Across 200+ clients since 2022, that focus sits behind $300M+ in client revenue.
We review your stage, market story, current funnel, launch timing and primary growth constraint. You leave with a written gap analysis and what we would run first, whether or not we work together.
We work as an extension of your team. A named day-to-day owner and a core team of specialists run the channels you need and work on your account every day, while your team keeps product, founder and stakeholder context. You deal directly with the people doing the work.
Scope and fees are set after the intro call. They depend on the launch window, markets, specialist coverage, and whether Surgence owns strategy, execution or both. Creator, paid media and production spend is agreed with you separately.
