Fast Protocol / Case study
Fast Protocol: Zero to 65K X Followers in 30 Days and $25M RPC Volume in Two Weeks
How Surgence named, branded and launched Fast Protocol from zero: 65K X followers in 30 days and $25M RPC volume in two weeks.
- RPC volume in two weeks
- $25M
- X followers in 30 days
- 0 to 65K
- Genesis SBT mints
- 55K
The Starting Point
Primev turned its mev-commit and FAST RPC into a standalone protocol and brand. It launched from zero: no brand, no audience and no on-chain users.
How We Grew Fast Protocol
We made usage the thing people competed on. Every user minted a Genesis SBT and climbed public RPC leaderboards, so the launch spread through real transactions and follows.
Built the brand, name and narrative from zero, then launched it with a coordinated creator wave on day one.
Launched the Genesis SBT identity mint as the entry point for the whole community.
Ran RPC leaderboards that ranked real usage, so users pulled their own networks in to climb.
Ran creator-led education content across crypto X explaining what FAST RPC does and why to switch.
Pushed the launch through social media, email blasts and articles at once.
The Results
- 90,000 Discord members
- 150,000+ transactions
- 60,000 wallet setups
04 / In the wild
Social Media Posts About the Campaign
The campaign, as it happened.
What Fast Protocol Said
“We launched Fast with no brand and no audience. Surgence built the brand and the social media from scratch, and because usage was the thing people competed on, the followers came with real transactions attached.”
For Your Project
Run This Playbook for Your Project
The Layer 1 and Layer 2 GTM Program runs on the same team and engine that grew Fast Protocol. On a 30-minute call we review where you are and say what we would run first.
ETHGasETHGas: $2B All-Time-High FDV and 920K+ Community Members
How Surgence rebuilt ETHGas's brand and launched a viral Gas ID card that 2,000+ creators shared unpaid, driving a $2B FDV and 920K+ community members.
$2B
all-time-high FDV
IncentivIncentiv: 1.5M+ Testnet Users, Then a Coinbase-Listed Mainnet
How Surgence used a viral trailer, 50+ creators in four languages and testnet badges to bring Incentiv 1.5M+ users and a Coinbase-listed mainnet.
1.5M+
testnet users
MawariMawari: 1M+ Registrations in 72 Hours and $6M in Node Sales
How Surgence used a free XR Chip claim, creator pods and AMAs to drive 1M+ Mawari registrations in 72 hours and a $6M DePIN node sale.
$6M
node sales
Next step
Book an Intro Call
Bring your launch or growth window. On a 30-minute call we review where you are, say what we would run first, and send a written plan after.