Web3 Partnerships and Collaborations
We source partner communities, pitch them and run the co-marketing, so their holders hear about you from a voice they already trust. This is partnerships and collaborations outreach that ends in live campaigns, not a list of intros.
Who it is for: Funded Web3 teams that want to reach other communities' users through partnerships and collaborations that turn into live campaigns.
A partnership only counts when it puts your product in front of the partner's users. We plan every one around a specific action.
153
Community collaborations
Run for Realbet.
500+
Partner communities
Falcon Finance community marketing and co-marketing.
80+
Communities on launch day
Trading, alpha and TCG communities for Jupiter Gacha.
$1M+
NFT sales
LINE FRIENDS WADE Friends launch with partner communities.
Web3 Partnerships and Collaborations
What We Do
Sourcing, outreach, co-marketing and the partner calendar sit with one team.
01
Partner sourcing
We build a target list of communities, projects and platforms whose users match yours, then rank them by fit with your product.
- Partner target list
- Audience fit notes
- Priority tiers
- Contact research
02
Outreach and deal terms
We run partnerships and collaborations outreach, pitch each partner and agree what both sides will post, run and measure.
- Partner pitch and one-pager
- Outreach sequences
- Collaboration terms
- Co-marketing agreements
03
Co-marketing and cross-community campaigns
We produce the content, quests and competitions that run inside partner communities and send their members to your product.
- Joint announcements
- Cross-community quests
- Volume and referral competitions
- Partner content kits
04
Partner calendar and reporting
We keep one calendar of every live and upcoming partner activation and report what each partner brought in.
- Partner calendar
- Results by partner
- Renewal and follow-up plan
- Weekly report
Web3 Partnerships and Collaborations
How It Runs
We start with a short sprint to build the pipeline, then run partner activations every week.
Step 01
Onboarding sprint, weeks 1 to 2
We map your audience, build the partner target list and agree the offers we will bring to partners.
Step 02
Outreach
We pitch the first partner tier, handle replies and agree the terms for each collaboration.
Step 03
Weekly activations
Joint posts, quests and competitions go live on a fixed weekly calendar shared with you.
Step 04
Report and renew
We report what each partner brought in, drop the weak ones and renew the partners that deliver users.
Surgence Labs case studies
Client Results
Collaboration programs we ran across casinos, DeFi and Web3 IP.
Questions and next steps
Book an Intro Call
Book an intro call. We will show you which partners we would approach first and what we would offer them.
01How much do Web3 partnerships cost?+
Programs are scoped after an intro call. We run a one or two week onboarding sprint, then a monthly retainer, with growth spend on top that you approve. We do not publish a number because it depends on how many partners you want and what you offer them.
02What counts as a partner?+
Communities, projects, platforms and ecosystems whose users match yours. A partner can be a trading group, a protocol, a game, a wallet or a regional community.
03Do you charge partners or pay them?+
That depends on the deal. We agree terms with each partner up front, and any spend goes into the growth budget you approve. We never promise a partner result we do not control.
04How do you choose partners?+
We start from your audience and your goal, then pick partners whose members already do what you want them to do, such as trade, mint or deposit.
05How do you report on partnerships?+
Every week you get the live partner calendar and the results by partner: new users, funded users and trading activity tied to each activation.