ADI PredictStreet: $100M+ Volume in the First 7 Days
Official FIFA World Cup 2026 prediction market partner · Prediction markets · Six Months
How Surgence launched PredictStreet into the World Cup: $100M+ volume in 7 days and global top 5, with 62 creators paid in match tickets.
$100M+
volume in the first 7 days
$234M
notional volume in 30 days
185,000+
dashboard users
Starting point
PredictStreet launched into the World Cup from a standing start, against much bigger incumbents, with compliance limits on how it could be marketed.
How we grew ADI PredictStreet: the play
We paid creators in World Cup match tickets. 62 creators competed for a 1,500-ticket pool, so the reward was the event itself and creators pushed harder than any paid post would.
- 01
Launched a gamified dashboard and the ADIPSZN 26 season pass.
- 02
Launched the dynamic PredictStreet Card for users to share.
- 03
Ran a World Cup sprint across all 104 matches, with multiplier tasks on every game.
- 04
Activated 62 creators paid in match tickets, driving 7M+ KOL impressions.
- 05
Onboarded whales and trading groups directly to bring in volume from day one.
Results
Top 5 globally by World Cup prediction market volume
10,000+ season passes claimed
102K+ X followers
3.8M X impressions and 7M+ KOL impressions
What ADI PredictStreet says
“Launching into the World Cup against much bigger names, we had one shot at the first week. Surgence paid creators in match tickets, and that got people talking about PredictStreet who would never have taken a normal paid post.”
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