Vera Wallet: 150,000+ Wallet Downloads and 100K Community Members
Mobile browser, multi-chain wallet and dApp store · Wallets · Six Months
How Surgence ranked Vera Wallet on page one of Google for 'decentralised wallet app', drove 150,000+ downloads and built a 100K community.
150,000+
wallet downloads via the browser app
100,000
community members acquired
Page 1
Google for 'decentralised wallet app'
Starting point
Vera is a mobile browser with a built-in multi-chain wallet and dApp store. Wallets are a crowded category where users default to the names they already know, so Vera needed a steady source of new downloads, not a one-off spike.
How we grew Vera Wallet: the play
Win the search, then grow the community. Crypto SEO put Vera on page one of Google for 'decentralised wallet app', in front of people already looking for a wallet, every day.
- 01
Ran a crypto SEO programme targeting 'decentralised wallet app' and related wallet searches.
- 02
Ran download campaigns driving users to the browser app.
- 03
Ran community campaigns that grew the community to 100,000 members and kept new users engaged.
Results
150,000+ wallet downloads via the browser app
100,000 community members acquired
Page one on Google for 'decentralised wallet app'
What Vera Wallet says
“Search was the channel we hadn't cracked. Surgence's crypto SEO got Vera onto page one for the terms people actually type when they want a wallet, and the downloads followed.”
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