Get Your Free Marketing Audit Report Now. Register EOI here.
The Leading Crypto Influencer
Marketing Agency
Crypto influencer marketing is the fastest way to earn attention in Web3, and the easiest place to waste it. Surgence Labs builds high-signal creator programs that shape perception and drive real user action.
Instead of one-off posts, we run a structured KOL engine. That includes creator discovery and vetting, campaign design, content briefs and coordination, launch timing, tracking and attribution, and ongoing optimization across X, YouTube, TikTok, Telegram, and Discord to drive community growth, qualified traffic, and on-chain participation.Trusted by Industry Leaders Worldwide
We've partnered with 200+ Web3 ecosystems, protocols, and networks, supporting launches, liquidity growth, and GTM execution across DeFi, infrastructure, exchanges, and emerging crypto verticals.
A Premier Crypto Influencer Marketing Agency Built for Outcomes
Most "influencer marketing" fails in crypto because it treats creators as interchangeable. We don't. Surgence runs Web3 crypto influencer marketing campaigns by activating the right creator niche for the right funnel stage, so your campaign drives measurable outcomes, not just impressions.
A Global Web3 KOL Network Across Every Major Crypto Market
Localized creator execution with global coordination.
Surgence Labs operates one of the most globally distributed Web3 KOL networks in the industry, allowing us to run crypto influencer marketing campaigns that feel native in every region, not translated or recycled. We deploy region-specific creators with local credibility and cultural fluency. This is how global Web3 brands scale without diluting their narratives.
Korean Crypto KOL Network
Korea-native creators for high-signal adoption
Run Korean crypto influencer marketing campaigns through trusted KOLs embedded in Korea's DeFi, trading, and on-chain communities. Ideal for TVL growth, exchange adoption, and protocol awareness in one of the most sophisticated crypto markets globally.
Chinese Crypto KOL Network
Precision execution in closed distribution channels
Activate Chinese crypto influencers with access to private trading groups, research communities, and high-context audiences. Designed for liquidity, trading activity, and capital-dense user segments, executed with regulatory awareness.
Southeast Asia (SEA) Crypto KOL Network
Mass adoption and high-velocity growth markets
Deploy creators across Vietnam, Thailand, Indonesia, the Philippines, and beyond, where Web3 adoption is fast, mobile-native, and community-driven. Ideal for airdrops, onboarding campaigns, and scalable user acquisition.
Japanese Crypto KOL Network
Trust-based creators for long-term engagement
Work with Japanese crypto influencers known for education-first, high-credibility content. Best for protocol launches, ecosystem building, and sustained community growth in a trust-driven market.
Global & Cross-Market KOL Campaigns
Coordinated execution across regions
For launches that require simultaneous global impact, we orchestrate cross-region creator campaigns, ensuring narrative consistency while maintaining local relevance in every market.
Meet Some of Our Creators
Creators are activated based on region, product fit, language, and campaign objective.
What Founders Are Saying
Hear from founders and executives who have partnered with Surgence Labs to scale their Web3 projects.
“Surgence Labs helped us scale QORPO WORLD to $1B+ FDV and position the project as one of the leading tokens in Q1. Their Web3 go-to-market execution, community growth strategy, and relentless pace made a measurable difference.”
“Surgence Labs helped scale IOPn's Layer 1 into a leading ecosystem, driving real traction through smart positioning, community building, and full-funnel growth.”
“Surgence was instrumental in helping Lab Trades reach $500M FDV, accelerating growth across our trading ecosystem with high-velocity Web3 marketing execution.”
“The Surgence team has been outstanding to work with—few partners match their speed, commitment, and execution quality. They consistently bring fresh perspective and follow through.”
“Surgence was a pleasure to work with, executing full-scale marketing and product campaigns that generated $1B+ in community onchain value.”
Our Crypto Influencer Marketing Process
Crypto influencer marketing is a distribution system that turns narrative into repeated, credible touchpoints across creators, regions, and platforms.
Objective Definition
Align on one primary outcome, such as mindshare, TVL, volume, wallet growth, or token demand.
Creator Segmentation
Select creators by role, audience type, region, and funnel stage—not follower count.
Narrative & Briefing
Unified messaging with approved angles and claims control while keeping creator voice intact.
Coordinated Rollout
Sequenced creator waves with defined launch windows so reach builds over time.
Performance Tracking
Track engagement quality and tie to downstream actions like signups and wallet activity.
Post-Campaign Analysis
Report what scaled, what converted, and what to double down on next.
Why Choose Surgence For Crypto Influencer Marketing Services?
Crypto influencer marketing breaks for one simple reason. Too many campaigns buy reach and forget conversion. Surgence Labs runs creator and KOL programs as a full funnel system. We source and vet the right voices, shape the message they can deliver credibly, coordinate posting windows across key platforms, and connect every touchpoint to a clear next step that moves people from interest to action.
This approach has supported Web3 teams across DeFi, infrastructure, Layer 1s, Layer 2s, exchanges, and consumer apps through launches and growth cycles. Results are tracked beyond views, including community lift, qualified traffic, and on-chain participation that holds after the initial spike.
Start Your Campaign
Ready to scale your Web3 growth with crypto influencer marketing? Tell us about your project and goals.
For Brands & Protocols
- Care about outcomes, not vanity metrics
- Want structured, measurable KOL execution
- Are serious about growth, liquidity, or adoption
What You Get
- Outcomes-focused execution
- Vetted creator network
- Measurable KPIs
- Full campaign management
Crypto Marketing FAQs
Everything you need to know about crypto influencer marketing campaigns. Can't find the answer you're looking for? Reach out to our team.
Still have questions?
Get in touch with our teamSurgence Labs is a leading crypto influencer marketing agency specializing in Web3 creator campaigns, DeFi influencer marketing, token launch promotion, and creator-led GTM execution for Web3 ecosystems.
Leading Web3 marketing agency & GTM partner. We transform projects from concept to market dominance.