DeFi / Surgence Labs

DeFi Marketing Case Studies

Explore how DeFi teams grew liquidity, depositor demand and trading activity through launch campaigns, creator distribution and community programmes.

Service

DeFi · 5 case studies · Drag sideways to browse

01 / 05

Falcon Finance: $75M to $2.1B TVL in Six Months

How Surgence, a crypto marketing agency, took Falcon Finance from $75M to $2.1B TVL with 500+ communities, 300 KOLs and a points programme.

02 / 05

How Surgence built ORBT's viral DeFi Score: 70,000+ cards shared, 300K+ wallets and $1B+ in community on-chain value in six months.

03 / 05

How Surgence launched StandX's perp DEX from zero with trading creators paid on volume: $200M+ TVL and $2B+ perps volume in three months.

04 / 05

How Surgence grew Goldfish's tokenized gold to $10M+ TVL with a viral Dune dashboard, 14,000+ UGC posts, and X from 1,000 to 50,000+.

05 / 05

How Surgence ran 100+ trading KOLs for Vooi and took daily perp volume from about $100M to $362M, with 3,000+ peak traders.

From the work to your next launch

Explore the programmes and channels used across these campaigns, or see how we approach marketing in this sector.