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Singapore07 OctSingapore · TOKEN2049Convergence · 07 Oct
Singapore · 07 OctConvergence
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Web2 brands / Surgence Labs

Web2 Brand Web3 Marketing Case Studies

Explore how established brands brought their characters and communities into Web3 through IP launches, creator partnerships and fan participation.

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Web2 brands · 2 case studies · Drag sideways to browse

Lotte (Bellygom) logo
Lotte (Bellygom) logoLotte (Bellygom)
Web2 brands$2M+ revenue from the Web3 IP launch

01 / 02

Lotte Bellygom: $2M+ Web3 IP Revenue and 200,000+ Global Community

How Surgence launched Lotte's Bellygom IP into Web3: $2M+ in IP revenue, a 200,000+ global community and the #1 trending NFT project.

LINE FRIENDS (WADE Friends) logo
LINE FRIENDS (WADE Friends) logoLINE FRIENDS (WADE Friends)
Web2 brands$1M+ NFT sales

02 / 02

LINE FRIENDS: $1M+ in NFT Sales and the #1 Trending Web3 IP of 2024

How Surgence took LINE FRIENDS' WADE Friends IP global in Web3: $1M+ in NFT sales, 300,000+ community and the #1 trending Web3 IP of 2024.

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