AI search / Free guide
How ChatGPT, Gemini and Perplexity decide which crypto projects to name, and the three steps that get yours on the shortlist: open the door, become the answer, measure and protect.
By Surgence Labs 16 pages · 3 steps · 30-day plan
Inside the guide
What the Web3 AI SEO Guide Covers
How do AI assistants find, describe, and recommend a Web3 project? Start with technical access, build accurate answers and authority, then measure what brings users.
00Why this is a shortlist game
An AI answer replaces ten links with a few names. See how one question becomes an answer.
- Being named in the answer versus linked as a source
- Money questions, hidden app facts and wrong links
01Open the door
Three ways to be invisible without knowing it, and how to let in the bots that put you in answers.
- Pages that are empty to a bot, and blocking defaults
- Which AI bots to allow, with a reference table
- llms.txt, schema and AI-only copies: what the evidence says
02Become the answer
Match six kinds of prompt to six kinds of page, write passages assistants can lift, and get named elsewhere.
- Where to find your prompts and where AI answers appear most
- Writing the passage an assistant can quote
- Publications, YouTube, Reddit and LinkedIn, and one set of facts
03Measure and protect
Run the same prompts many times, start with free tools, and keep your brand safe.
- Repeat-prompt tracking
- Bing Webmaster Tools, Google Search Console and GA4
- Check what AI says your login address is
04Proof and your first 30 days
What AI search sees of surgence.io, the Vera Wallet and Goldfish work, and a four-week plan.
- See where you stand, open the door, fix the facts, build outward
- Sources for every figure
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