StandX: $200M+ TVL PerpDex Launch
$200 million+ peak TVL and $2.038 billion+ cumulative perps volume supported through a liquidity-first perps launch.
For StandX, Surgence ran a liquidity-first GTM strategy with creator-led trader onboarding, on-chain incentives, and cross-chain positioning across BNB Chain and Solana.
$0M+
Peak TVL
$0B+
Cumulative Perps Volume
$0B+
30-Day Perps Volume
Case study file
Campaign notes and proof points.
StandX is a perpetual futures DEX integrating yield-bearing $DUSD as margin collateral across BNB Chain and Solana. The launch needed liquidity and a base of active traders from day one.
The result
$200 million+ peak TVL and $2.038 billion+ cumulative perps volume supported through a liquidity-first perps launch.
Client
StandX
DeFi / PerpDex
Starting point
StandX is a perpetual futures DEX integrating yield-bearing $DUSD as margin collateral across BNB Chain and Solana. The launch needed liquidity and a base of active traders from day one.
How we ran it
We ran a liquidity-first GTM strategy with creator-led trader onboarding, on-chain incentives, and cross-chain positioning across BNB and Solana. The campaign was built to accelerate real trading volume and sustained liquidity, not vanity metrics.
What we delivered
Liquidity-first GTM strategy
Creator-led trader onboarding
On-chain incentives
Cross-chain positioning across BNB and Solana
Outcomes
$200 million+ peak TVL during the perps launch
$2.038 billion+ cumulative perps volume
$1.947 billion+ 30-day perps volume and 20,000+ registered traders
Operating system
Strategy, distribution, and proof in one motion.
01
Position
Liquidity-first GTM strategy with creator-led trader onboarding
02
Distribute
On-chain incentives and cross-chain positioning across BNB and Solana
03
Compound
Campaign focused on accelerating real trading volume and sustained liquidity
Campaign mechanics
The motion that carried the launch.
Liquidity-first GTM
Creator-led trader onboarding
On-chain incentives
Cross-chain positioning
Deliverables
