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Singapore07 OctSingapore · TOKEN2049Convergence · 07 Oct
Singapore · 07 OctConvergence
Social media marketing / 03Brand voice · Founder voice · Distribution

Social that gives the market something to repeat.

We run brand and founder channels with a native voice, a real production cadence, and distribution connected to business outcomes.

Surgence Labs recording a crypto interview in Dubai

Operating principle

Live production / Dubai

The job is not to fill a calendar. It is to build a point of view people recognize and return to.

Plan weekly. Produce natively. React while it matters.

01

200K+

New followers

Generated through ORBT's viral product and social loop.

02

20M+

Impressions

Organic and creator distribution around the DeFi Score.

03

65K

Followers in 30 days

Built from zero for Fast Protocol.

04

90K

Discord members

Community built alongside Fast's social launch.

Weekly operating system

The content team works from the same product calendar, creator plan, and KPI tree as the rest of GTM.

One point of view across every live channel.

01

Voice and channel strategy

We define the editorial territory, audience, channel roles, and voice principles before scaling output.

Voice guide · Content pillars · Channel plan · Competitive map

02

Native content production

Writers, designers, editors, and operators produce for the format and rhythm of each channel.

X and LinkedIn · Short-form video · Visual and meme assets · Founder content

03

Community and live operations

Replies, reactive posts, product moments, and community conversations are handled while they still matter.

Daily engagement · Reactive content · Community calendar · Launch coverage

04

Distribution and reporting

Owned content is amplified through creators, partners, paid support, and cross-channel reuse when the data warrants it.

Distribution plan · Content scorecard · Attribution links · Weekly report

Campaign proof

Social growth attached to a product action.

Fast Protocol social launch campaign

Zero-to-one social launch / Fast Protocol

A new infrastructure protocol went from zero to a live community in 30 days.

Narrative positioning, a Genesis SBT, RPC leaderboards, and creator education connected social proof to real usage.

65K

X followers

$25M

RPC volume

ORBT Protocol social media campaign

Viral social product / ORBT Protocol

A product mechanic turned wallet history into social currency.

Shareable score cards and referral loops drove the conversation while routing users back into the product.

200K+

New followers

70K+

Cards shared

Build the weekly operation

Give the market a reason to follow.

01Which channels do you operate?+

We run X, LinkedIn, TikTok, YouTube, Instagram, Telegram, and Threads. The mix is chosen around your audience instead of spreading output across every platform.

02Do you write for founders as well as brand accounts?+

Yes. We can run a founder-led channel alongside the brand, with a distinct voice and editorial territory for each account.

03How quickly can the operation start?+

Discovery and voice development normally take two weeks. The first production calendar follows immediately, with reporting and iteration from the first month.

04How do you measure success?+

We track audience and engagement, then connect content to site visits, signups, demos, deposits, holders, or sales wherever the analytics stack allows it.

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Leading Web3 marketing agency & GTM partner. We transform projects from concept to market dominance.

ruthy@surgence.io

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