Proposal Overview
Surgence runs this crypto marketing agency engagement end to end: GTM strategy, creative, distribution, and community — designed to make you the default choice in your category.
Trusted by
Recent News and Campaigns
Six campaigns, six operating stories. Launches, listings, and liquidity events run end to end by the Surgence team.
01 / Client Result
$20M in first-week TCG sales
Full-stack distribution and a coordinated KOL campaign carried the trading card game launch from announcement to sell-through in seven days. The campaign generated over 20 million impressions across the launch window.
A launch window is won before it opens. Distribution was booked and briefed ahead of mint day.
Read field note ↗Outcomes we drive
Open any outcome to see the playbook, proof points, and service mix behind it.
How the work gets done
Every engagement gets a named team working it daily, not an account manager routing requests to freelancers.
Daily operating cycle
Hover to pause and read. Weekly reporting and attribution ship with every engagement.
Distribution network
The pod is yours for the engagement. The network took six years to build and arrives on day one.
What we actually do
Every engagement runs on the same six capabilities. The mix changes by client and stage. The machine does not.
Weekly reporting and attribution ship with every engagement, across all six.
Review the full scopeViral product hooks
Every campaign is built as a flywheel. A hook that travels, a product that rewards the click, and a result the user wants to post. These three live hooks have driven 2.6M views.
01 / ORBT Protocol
ORBT DeFi Score
Hook
Product300,000
Wallets captured
$1.5B
DEX volume
1M+
People reached
The hook told users their onchain history already had a score attached and that generating it decided how their wallet would be recognised at protocol launch. The product returned a personal Capital Intelligence Score with a tier, a level, and a total volume figure, then put refer and share buttons directly next to it.
Users post their score
Creator network
46 curated accounts / 18.8M combined followers
@blknoiz06
1.2M
@cryptocapo_
991K
@wallstreetbets
946K
@cryptowizardd
808K
@CryptoHayes
806K
@lookonchain
701K
@trader1sz
682K
@WhaleInsider
670K
@altcryptogems
474K
@bull_bnb
468K
@crypto_bitlord7
433K
@cryptogems555
429K
@MerlijnTrader
422K
@NoContextHumans
413K
@DeFiTracer
402K
@Zeneca
399K
@blknoiz06
1.2M
@cryptocapo_
991K
@wallstreetbets
946K
@cryptowizardd
808K
@CryptoHayes
806K
@lookonchain
701K
@trader1sz
682K
@WhaleInsider
670K
@altcryptogems
474K
@bull_bnb
468K
@crypto_bitlord7
433K
@cryptogems555
429K
@MerlijnTrader
422K
@NoContextHumans
413K
@DeFiTracer
402K
@Zeneca
399K
@Bitwux
375K
@orangie
363K
@IcedKnife
350K
@gainzy222
329K
@Bluntz_Capital
327K
@ColdBloodShill
315K
@TiffanyFong
312K
@tedpillows
311K
@healthy_pockets
310K
@techconcatalina
302K
@Route2FI
300K
@EHuanglu
287K
@chooserich
285K
@ThinkingUSD
285K
@XMaximist
283K
@CL207
279K
@Bitwux
375K
@orangie
363K
@IcedKnife
350K
@gainzy222
329K
@Bluntz_Capital
327K
@ColdBloodShill
315K
@TiffanyFong
312K
@tedpillows
311K
@healthy_pockets
310K
@techconcatalina
302K
@Route2FI
300K
@EHuanglu
287K
@chooserich
285K
@ThinkingUSD
285K
@XMaximist
283K
@CL207
279K
@btcoinmag
275K
@Jeremybtc
273K
@CrashiusClay69
271K
@cryptonewton
269K
@sanyi_eth_
269K
@Jeremyybtc
265K
@AltcoinSherpa
255K
@SolanaSensei
245K
@martypartymusic
244K
@ByzGeneral
242K
@inmortalcrypto
232K
@bloomstarbms
232K
@borsaressami
229K
@0xSweep
228K
@btcoinmag
275K
@Jeremybtc
273K
@CrashiusClay69
271K
@cryptonewton
269K
@sanyi_eth_
269K
@Jeremyybtc
265K
@AltcoinSherpa
255K
@SolanaSensei
245K
@martypartymusic
244K
@ByzGeneral
242K
@inmortalcrypto
232K
@bloomstarbms
232K
@borsaressami
229K
@0xSweep
228K
Follower counts as supplied. Network sample, not a full roster.
Earned media access
20 publications / tier-one finance and wire distribution
Placement availability varies by story and cycle. Logos are property of their owners.
Where we operate
Active campaign coverage across every region. Local creators, local language, local compliance context.
Offices
New York / Dubai / Bangkok / Singapore / Seoul
Campaign coverage
Korea / Greater China / Southeast Asia / MENA / United Arab Emirates / Europe / United States
ALL
Regions covered
40+
specialists
100+
protocols launched
A Korean campaign is briefed and run by the Seoul team, not translated from English by someone in another timezone.
Full scope of work
| Service | Phase 01Diagnose | Phase 02Build | Phase 03Launch | Phase 04Compound |
|---|---|---|---|---|
| Strategy and sequencing | ||||
| GTM strategy and campaign plan | included | included | not included | not included |
| Positioning and narrative development | included | included | not included | not included |
| Market, competitor and ecosystem mapping | included | not included | not included | not included |
| Audience and ICP definition | included | not included | not included | not included |
| Campaign sequencing and calendar | not included | included | included | not included |
| TGE and launch planning | not included | included | included | not included |
| Incentive, points and airdrop design | not included | included | included | not included |
| Exchange listing support | not included | not included | included | included |
| Investor and board materials | included | not included | not included | included |
| Creative and content | ||||
| Brand and visual system | included | included | not included | not included |
| Content strategy | not included | included | included | included |
| Creative production | not included | included | included | included |
| Video and motion | not included | included | included | not included |
| Landing page development | not included | included | included | not included |
| Website build and SEO pages | not included | included | included | included |
| Deck and document design | included | included | not included | not included |
| Gamification and quest design | not included | included | included | not included |
| Distribution and media | ||||
| KOL and creator campaigns | not included | not included | included | included |
| PR and earned media | not included | not included | included | included |
| Analyst and research relations | not included | not included | included | included |
| Paid media | not included | not included | included | included |
| Reddit and forum programs | not included | not included | included | included |
| SEO and AI search | not included | included | included | included |
| Ecosystem and partner collaborations | not included | included | included | included |
| AMAs, spaces and events | not included | not included | included | included |
| Community and owned channels | ||||
| Social media management | not included | included | included | included |
| Community management | not included | included | included | included |
| Discord and Telegram operations | not included | included | included | included |
| Testnet, quest and campaign operations | not included | not included | included | included |
| Ambassador and moderator programs | not included | not included | included | included |
| Measurement and reporting | ||||
| Dashboards and on-chain attribution | included | included | included | included |
| Weekly and monthly reporting | included | included | included | included |
| Campaign post-mortems | not included | not included | not included | included |
Scope varies by engagement. Placeholder line on how the mix is set per client.
